Jerry A. Rowland
After more than five years acting as a sole proprietor Jerry Rowland founded Handcraft Woodworking in 1994 since then Handcraft has built its reputation as one of the top millwork companies in architectural design oriented to the luxury market and working on the principles of hi-end quality and customer service. Jerry is the owner and President of Handcraft Woodworking and Handcraft Construction Management.
For Jerry woodworking is more than a finely honed craft, it’s a youthful skill turned career and a lifetime pursuit. Influenced by his father – an amateur woodworker – he spent his early years experimenting with virtually anything he could nail down, in his teens he apprenticed at a cabinet shop where he rediscovered the craft. He obtained a full scholarship in interior design and graduated with highest honors from the Art Institute Fort Lauderdale.
Jerry is a master craftsman and millwork designer, well-versed in various design aspects from modern to classical, creating timeless and elegant designs that never go out of style.
Our Valuable Team Members
“Great things in business are never done by one person; they’re done by a team of people.”
Frank was brought on as Chief Operating Officer in April of 2022 after spending nearly four decades in the architectural woodworking industry in New York City. Having experience in both high end residential and commercial millwork, Frank brings his 38 years of experience to South Florida. In 1984, Frank started his career as an apprentice carpenter/cabinetmaker and climbed the ranks through his apprenticeship at the NYC District Council of Carpenters Technical College. Upon graduation in 1987, Frank was hired as an Assistant Field Supervisor in the high end residential sector in Manhattan, and was elevated to the role of Director of Field Operations in 1991, where he spent the next 16 years managing the day to day field operations of a boutique General Contractor whose projects were located on the Upper East side of Manhattan. In 2003, Frank moved into the role of Senior Project Manager in the high end commercial sector producing high end commercial millwork for the most discerning clients until his departure to South Florida in 2022
As COO, Frank oversees the day to day departmental operations and interacts closely with Handcraft team members to skillfully bring our woodworking projects from inception to completion.
James Woodburn has over 40 years of experience in the construction, architecture, woodworking, and interior design industries. His experience including over 20 years at Handcraft has equipped him with the skills and knowledge to oversee the drafting and design departments including the production of construction, millwork, and coordination of interior design drawings. James’ drawings are instrumental in concisely relaying details to all of the various trades involved in the construction process of Handcraft’s projects helping to turn over jobs that all involved in can be proud of.
With over 35 years’ experience in luxury retail and residential project management Chris started at Handcraft in 2012 and is involved in all aspects from initial budgeting and estimating to final conclusion of each project.
Rob has been in the custom millwork industry for over 35 years with almost half of that time being at Handcraft Woodworking. He originally came to Handcraft as a Cabinet Builder and over time was elevated to overseeing the day to day operations here at Handcraft Woodworking. The challenges and excitement of the pursuit to achieve excellence are what he feel have kept Handcraft Woodworking at the top of the industry for decades and many more to come.
Joe brought over 30 years of experience in construction and millwork installations prior to starting at Handcraft in 2001. In his role as Installation Supervisor, he is the key link between the office and the field coordinating and verifying all critical dimensions and layouts for all installations.
Of Anthony’s 20 years of experience in custom woodworking including the previous 10 with Handcraft, he brings a detailed knowledge of manufacturing and finishing and is one of our shop leaders.
Tracy started in June of 2021 as the Executive Support to Jerry. She moved to South Florida a few months earlier after spending 18 years in Chicago and working for a Fortune 500 Corporation for 12 years. Prior to leaving in Chicago, Tracy earned her degree in Human Services, Group Studies from Hawaii Pacific University while on a scholarship on the woman’s softball team. Tracy has developed a wide array of skills and experiences from recruiting, on and off boarding and continue improvement, which allows her to provide an alter perspective on business continuity. Providing 20+ years of support to industry leaders, has lead Tracy to be a perfect addition to Jerry and the Handcraft Team.
Isabella is our Continuous Improvement Specialist at Handcraft. With a Bachelor’s and Master’s degree in Business Administration from the University of Florida, Isabella brings theory and methodology of business administration to our organization. She is dedicated to assessing, monitoring, and enhancing business performance, to increase efficiency and productivity across all areas of our operations.
Stephen has over a decade of CNC programming experience. After getting his start in the entertainment industry in Atlanta, he’s transitioned his expertise to the world of luxury cabinet making. He programs, operates, and maintains our Homag Centateq N-500 CNC Machine. This state of the art machine allows us to combine efficiency with precision. He works closely with the team to ensure a customized, quality product is produced every time.